COVID-19 – Page 3 – Bizzell US

24Nov2021

Do Not Wait for a Holiday to Express Gratitude

Gratitude is a “trending notion” right now, but do people really know what it means to show, express, feel and embrace gratitude. Gratitude is a feeling of appreciation, gratefulness, or thankfulness for someone or something. Whether it is trending or not, data shows that expressing gratitude or living a life in a grateful way has social, physical, and psychological benefits. Believe it or not, gratitude helps you feel better, sleep better, and can even strengthen your relationships. And it is a skill that can be developed with practice. Learning how to express gratitude can be as simple as saying please and thank you, writing thank you notes, listing your blessings, and sharing what you are thankful for with others.

Holiday seasons, anniversaries, and other momentous occasions, can stir up a lot of emotions including joy and sorrow, togetherness, and isolation. Choosing a grateful spirit and approaching life with a feeling of appreciation can lead to feelings of joy and togetherness instead of sorrow and isolation. Now is a great time to start creating a gratitude practice so you can experience the benefits such as an improved outlook on life, reduced depression and anxiety, better physical health, and the ability to weather the storms of life such as this COVID-19 pandemic.

Read more about gratitude and its positive impact on health in: Do Not Wait for a Holiday to Express Gratitude.

15Oct2021

Bizzell Wins Three MUSE Creative Awards for Public Health Projects

September 30, 2021 (New Carrollton, MD) – The Bizzell Group (Bizzell), one of the fastest growing companies in America according to Inc. Magazine and Washington Business Journal, has won three MUSE Creative Awards, including one Gold and two Silver awards. Bizzell was recognized for integrated marketing content, websites, and publications designed to support the U.S. Food and Drug Administration (FDA), Centers for Medicare & Medicaid Services (CMS), and the Centers for Disease Control and Prevention (CDC) to tackle critical public health issues including the COVID-19 pandemic.

This year, Bizzell received the Gold MUSE Creative Award for the BeSafeRx Relaunch, a national campaign sponsored by the FDA to educate consumers and healthcare providers about the potential dangers of buying prescription medicine online.

Bizzell received a Silver MUSE Creative Award for the CMS-CDC Fundamentals of COVID-19 Prevention for Nursing Home Management website—an on-demand nursing home training series designed to help address the infection prevention challenges impacting long-term care facilities due to the COVID-19 pandemic. Bizzell also received a Silver award for the CMS Toolkit on State Action to Mitigate COVID-19 Prevalence—a publication of curated content designed to facilitate and share best practices to manage the spread of COVID-19 in nursing homes.

Bizzell’s clients drive real world change and Bizzell staff accelerate it. According to Anton C. Bizzell, M.D., Founder and CEO of Bizzell, “during this COVID-19 pandemic, our clients need creativity and innovation. The Bizzell team delivered and disseminated solutions to help the public access critical information on prescriptions drugs and supported health care providers with enhanced quality improvement tools and resources during unprecedented times.”

The MUSE Awards is a series of international competitions hosted by the International Awards Associate (IAA), catering to professionals from various industries in hopes of promoting excellence in their respective fields. “There is a saying that ‘there is nothing new under the sun’,” said Kenjo Ong, CEO of IAA. “It couldn’t be any further from the truth – there is always something fresh and exciting from the competitors every year.”

IAA ensures impartiality and strict assessment criteria by setting up a jury made up of industry professionals who exhibit high standards of excellence. In turn, the jury would select a new wave of excellent individuals or organizations, who would likely set new benchmarks in their fields.

About The MUSE Creative Awards

The MUSE Creative Awards is part of the MUSE Awards Program, which was created by the IAA in 2015. IAA’s inception was based on a mission to honor, promote and encourage creativity by providing a new standard of excellence for evaluation media design production and distribution. IAA’s mission has largely shaped MCA’s goal.

At its core, MUSE Creative Awards international competition inspires creative professionals to strive for to greater heights. With their concepts, ideas or designs, these creatives light a fire in each other, thus becoming a muse.

Website: MUSE Creative Awards / MUSE Design Awards

Facebook: MUSE Awards

Twitter: MUSE Awards

Instagram: MUSE Awards

About Bizzell

Established in 2010, The Bizzell Group (Bizzell) is a U.S. Small Business Administration (SBA) 8(a) certified strategy, consulting, and technology firm that designs innovative solutions to help build healthy, secure, and sustainable communities around the world. Bizzell’s expert staff and consultants support health, scientific, education, environmental, research, and information technology projects that advance national priorities. Learn more about how Bizzell develops data-driven, research-informed, innovative solutions at: www.BizzellUS.com.

26Apr2021

How We Can Work Together to Fight Alcoholism

April is Alcohol Awareness Month. In “How We Can Work Together to Fight Alcoholism,” published online in Psychology Today, Dr. Anton C. Bizzell urges all Americans to fight the deadly epidemic of alcohol use and abuse among both adults and adolescents. He notes that one in 12 adults abuse or are dependent on alcohol and that 885,000 young people ages 12-17 have alcohol use disorder. Alcohol sales soared during the pandemic, Dr. Bizzell points out, and online happy hours may have played a role. He suggests companies host a virtual dessert party or scavenger hunt instead. Parents can set a good example for their children and can avail themselves of resources at www.StopAlcoholAbuse.gov. The long-term health risks of heavy drinking include brain and liver damage, heart disease, malnutrition, and mental health disorders, Dr. Bizzell notes.

5 Tips for Developing COVID-19 Communications

By: Trevis Cage and Eboni Jackson

Throughout the COVID-19 pandemic, communications professionals have been integrally involved in disseminating clear, accurate, and credible information vital to the public health response. COVID-19 created a global health crisis, necessitating a nimble process to respond to, evaluate, and communicate rapidly changing updates and developments. Communications professionals were tasked with keeping up with a continuous flow of new information and sharing this complex information with a broad audience.

Whether you are creating presentations, public service announcements, graphics, or reports, it is important to develop content that is clear, easy to understand, and tailored to the audience. At Bizzell, our experts recognize these challenges and developed tips to follow when developing COVID-19 communications products.

Always Credit Your Source

Always credit your source clearly, especially when sharing numbers and statistical information. This not only identifies where the information originates but provides the audience with reassurance that the information being shared is accurate and trustworthy. Crediting and linking to your source also provides the audience with a resource to learn more and gain insights beyond what has been presented.

Use Plain Language

Health information that includes medical jargon without explanations can be misunderstood or misinterpreted. When developing communication products, use clear, simple language and imagery, spelling out all acronyms upon first reference and providing context when necessary. It is also important to ensure graphics and other visual elements align with the topic or content. When possible, collaborate with an experienced graphic artist or health communications analyst to ensure illustrations are creative and appropriate to the topic.

Consult with an Expert

Consult with an expert to review your materials and provide guidance on health literacy and appropriate language. Some topics may be technical in nature, so it is important to connect with a subject matter expert (SME) to guarantee that complex ideas are being relayed accurately and that you are providing the most clear and accessible information to the public.

Include a Disclaimer

Include a disclaimer at the bottom of your document. For example, a disclaimer can read, “this information is current as of…” or “please visit CDC.gov for more information.” This provides critical information on sourcing to the audience, as well as a mechanism for them to obtain updated information if applicable.

Incorporate Longer Review Times

Finally, incorporate longer review times into your timeline or schedule. Given the complexity of the topic, clients or leadership may need extra time to review your content before public distribution. Review or clearance processes may take longer than normal, so planning and accounting for this additional time helps to ensure you are prepared and avoid any delays in producing material.

While information regarding COVID-19 may continue to change, the use of these tactics will help ensure you are producing products that are clear, trustworthy, timely, and informative. Bizzell has experience developing health communications products and campaigns on various topics—including COVID-19. Learn more about Bizzell’s learning and engagement expertise.

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Tag Archives: COVID-19